FOR IMMEDIATE RELEASE
Lori Scribner Tom Toperczer
For WiredRed WiredRed Software
619-328-1114 (858) 715-0970
Software Taps Industry Veteran Steven Peltier for CEO Position
San Diego, Calif. – June 7, 2004 – WiredRed®
Software, a technology leader in enterprise real-time communications
software, today announced the appointment of Steven Peltier as Chief
Executive Officer. Formerly the CEO of ICS/Advent, Peltier brings more than
20 years of senior-level executive management experience during which time
he successfully led sales, channel, business development and company
expansion efforts on a global scale. He fills the position previously held
by company founder Allen Drennan. Drennan will immediately assume the role
of Chief Technology Officer and will also remain Chairman of the Board.
“We are very lucky and excited to have found someone as experienced and
enthusiastic as Steven to take over my role as CEO,” said Allen Drennan,
WiredRed’s CTO. “Steven shares my original vision upon which I founded the
company in 1998. With his help, WiredRed will take a leadership role in the
Real-Time Communications software market, and along with the rest of the
executive team, work to take the company to the next level of growth,
reaching new markets and expanding our sales channel.”
As CEO, Peltier will be responsible for making the company’s vision of
the market leader in Real-Time Communications software a reality. He will
oversee the company’s channel and business development efforts, and overall
growth and expansion. Peltier will help WiredRed to strategically target and
penetrate new markets for the company’s e/pop® product lines, which includes
e/pop secure instant messaging, alert notification and web conferencing
software. e/pop Web Conferencing enables individuals to communicate with
voice, video, application/desktop sharing and remote control in real-time.
It is an on-premise software solution that provides companies and
organizations with a viable, technically advanced and less expensive
alternative to web conferencing services.
During his 20-year career as a senior-level executive, Peltier has acquired
hands-on experience in all facets of business including operations,
marketing, sales and raising and managing the capital resources of companies
in the early to mid-stages of growth. He was formerly the President and CEO
of San Diego, California-based ICS/Advent Corporation, which designed,
manufactured and integrated industrial PC-based computing platforms for
industrial automation, telephony and data center applications for companies
such as AT&T, British Telecom, France Telecom, Telephonos de Mexico,
Northern Telecom and Lucent. Peltier co-founded the company in 1987 and was
instrumental in the company’s global growth, achieving revenues of more than
$100 million, and standing as the third-largest supplier of industrial
computers in the world.
Prior to ICS/Advent, Peltier was the Chief Financial Officer of The Sickels
Group, a diversified real estate development company headquartered in San
Diego. He holds a Bachelor of Science degree in Accounting from San Diego
State University and is a Certified Public Accountant in the State of
California (retired status).
“WiredRed is a rare gem in the technology space,” said Steven Peltier, CEO
of WiredRed Software. “It has thousands of customers, and hundreds of
thousands of individuals using its technology, yet there are still multiple
untapped markets for its products and therefore nearly unlimited potential
for company growth. I look forward to the challenge of helping Allen and the
rest of the WiredRed executive management team to successfully increase its
capital resources and using these resources wisely to become a global
About WiredRed Software
WiredRed Software is a technology leader in enterprise real-time
communications. The company's e/pop software is designed to provide busy,
security-conscious IT staff with a fast and easy solution to secure instant
messaging, company-wide alert notification and web conferencing challenges.
More than 3,000 commercial and government customers are using WiredRed's
e/pop real-time communication software. Customer installations include ADP,
Baker & McKenzie, Merrill Lynch, Royal Bank of Scotland, Scottrade,
Southwest Airlines and Wells Fargo. e/pop has also been deployed throughout
hundreds of schools, as well as local, state and federal government agencies
including Northwestern University, U.S. Army, Bureau of Land Management,
National Institute of Health, Environmental Protection Agency and the
Federal Bureau of Investigation. The company licenses its software,
development kits, and underlying real-time routing components to corporate
and government IT organizations and a growing network of business partners.
For more information visit the WiredRed web site at
or contact the company directly at
firstname.lastname@example.org or +1-858-715-0970.
e/pop and WiredRed are registered trademarks of WiredRed Software.
All other marks are property of their respective owners.